Overview For many Singapore marketing and communications leaders, AI tools can summarise text but still misread campaign performance charts, brand safety reports and scanned contracts that sit behind your approvals. That happens because most models recognise patterns instead of reasoning through what they see. In late 2025, three new AI visual reasoning models changed that by effectively showing their working on complex images and documents. This article explains what changed

AI brand ambassadors and virtual influencers work best when the visual style is deliberate. A stylised look can avoid the uncanny valley and improve engagement. Overview This briefing defines AI brand ambassadors and virtual influencers and explains where each adds value for leaders. An AI brand ambassador  is a persistent, on-brand persona that communicates in your approved voice across channels; a virtual influencer  is a public-facing subset that builds its own following.

AI gives Singapore SMEs the tools to not just compete, but to build a lasting strategic advantage. Overview AI helps Singapore SMEs by...

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In the new era of search, leadership means moving beyond traditional SEO. LLMO isn't just another tactic; it's the new center of gravity...

In the age of AI, is traditional SEO still in focus? The answer is more about evolution than extinction. The rise of Artificial...

For many businesses, the rise of AI in search feels like a seismic event. The key is to stop running from the threat and start harnessing...

Overview An AI brand ambassador  is a persistent, on-brand persona that communicates in your approved voice, supports campaigns and...

The new vocabulary of search can be confusing. Let's break down what key terms like SGE and AI Overviews really mean for the future of...